Bondi Innovation Forum 2021
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ERIC PHU --------> citizen wolf

Eric is the Co-Founder of Citizen Wolf, a fashion-tech company that is revolutionising fashion. Eric and his co-founder Zoltan Csaki decided to naively challenge widely accepted rules of the fashion industry by combining algorithms and on-demand manufacturing to create the future of fashion today: made-to-measure, ethical and planet friendly.


Citizen Wolf is a certified B Corp and Ethical Clothing Australia accredited. It has won numerous awards including a Good Design Award Gold in the Fashion Impact category (2019) ‘Innovation Champion of the Year 2019’ by the National Retail Association, Finder’s Green Fashion Brand of the Year (2021) as well as being a finalist for ‘Best Ethical Fashion Brand’ at the prestigious Prix de Marie Claire (2017). 


Prior, Eric spent 10 years managing digital agencies in Australia and China, with global brands such as Sony, IBM, Philips, Jaguar, Volvo, McDonald’s, P&G and Unilever. Feeling that there was more to life than encouraging mass consumption, Eric left the corporate world to focus on projects that made a global difference for the better. 


Eric has also been on the Global Steering Committee for Education and Communication at the International Union for the Conservation of Nature, and named one of Vogue’s Future Sixty Agitators.

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