About Will

Will Matthews; The Blue Hotel  

Will is a businessman with a passion to succeed. As a youngster, he began selling farmed eggs to neighbours and then moved on to selling leather jackets from France and silk from India. 

By the age of 20, he established nightclubs venues in Adelaide, Revolution and Baja after graduating with a Bachelor of Accounting from University SA. Soon after at just 23, he introduced bungy Jumping to Europe, his second commercial operation in Northern Hemisphere and first in Greece by 1993. Within 7 years, he then expanded it to Spain, Portugal, Mexico, Russia, South Africa and Australia. His taste for Europe resulted in co-establishing Starbeach, possibly the first day club in the world and the biggest in Europe. By this time, Will’s experience only strengthened, as he then went on to establish W.E.T (Water Entertainment Group) in Cancun, Mexico and grew the operational arm across 38 sites in Mexico, USA and Canada.

Will was also founder of MAD PIZZA group in Sydney, restaurants in South Australia, Jet Flamingo Villas in Bondi, Italo house in Bondi and THE BLUE Hotel in Bondi.